It’s not just the clinking of crystal stemware resonating in the wine industry, a high-tech project called dVin is already improving and deepening the relationship between thousands of wine producers and their most valuable customers.
Using blockchain, tokens (all behind the scenes) dVin allows wine enthusiasts to receive rewards from producers and allows wine producers to know… sometimes for the first time… exactly who is drinking their wine. Membership and customer data is managed using blockchain tech, anc dVin’s process improves the user experience by making the “crypto” invisible to users. This highlights the trend toward user-friendly, blockchain-agnostic web3 experiences that benefits businesses and their customers.
The web3 industry is growing rapidly, with a trend of decentralization that aligns with crypto’s core principles. According to Grand View Research, the global blockchain technology market, valued at $17.46 billion in 2023 (up from $7 billion in 2022), is projected to grow at a CAGR of 87.7% from 2023 to 2030. Something tells me that dVin’s token, ($VIN) which launched globally this week on Solana, stands to grow even faster.
This shift is critical for Web3 adoption, showing that users don’t need to grasp the underlying tech—just the benefits. Club dVin, now in its fourth year, is announcing its platform migration from Polygon to Solana this week at Solana’s annual “Breakpoint” gathering in Singapore. Participants can join the “Biggest Liquid Airdrop Ever” to earn $VIN token or even free wine! This move highlights how Web3 communities easily move across blockchains, with the chosen technology aligning with project needs without affecting or being noticed by the community.
Web3: The New Dot-Com Boom
Web3 could become as big as the dot-com boom of the late 1990s. You can read more about Web3’s growth in these previous posts here:
Sarson Funds estimated that over 300 new Web3 communities were being formed daily as of February 2023, with the total number nearing 300,000. Now, we believe that figure has accelerated to 500 new digital communities daily, with over 500,000 communities globally.
Digital communities, whether based on NFTs or tokens, often use platforms like X (formerly Twitter) or Telegram for engagement. NFT communities are becoming more popular as businesses look for ways to leverage Web3 to enhance customer experiences, loyalty programs, and membership management.
Web3’s Impact on Business
In the Web3 future, users won’t log in to websites but will connect to decentralized applications (dApps) that allow them to carry their data across platforms. Web3 offers companies benefits such as reducing credential fraud, launching loyalty programs, and bypassing traditional payment systems. Iconic brands like Nike and Starbucks have already launched Web3 communities, and many more are likely to follow.
Why Businesses Want Web3
NFT-based communities lead Web3 adoption across art, sports, gaming, and professional networks. These communities allow businesses to segment their audiences, engage customers, and leverage NFTs for growth. Former President Donald Trump’s NFT collection, which raised over $5 million, shows the power of Web3 in creating new revenue streams through NFTs and royalties.
Conclusion
Web3 is revolutionizing the internet. As more companies adopt this technology, it will change how users engage with platforms and how businesses connect with their audiences. The future of the web is decentralized, and Web3 is leading the way.
Disclosure
The opinions expressed here are solely those of the author, John Sarson, and do not necessarily reflect the views of Sarson Funds or any specific manager or investment strategy. Additionally, the author and related firms either currently invest in or may invest in all projects and NFTs mentioned in this article. (We are buying $VIN token, in our Small Coin Fund list week!) Furthermore, this article is for educational purposes only and is not intended to be investment advice. Therefore, please consult with your investment advisor before making any investment decisions.
Click here learn more about Web3 and other blockchain technology projects at Sarson Funds or here earn about dVin token at www.lfg.dvinlabs.com.
